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Articles
Will Microsoft win the new race for Search?
Microsoft is first to market. But will that be enough?
How to get to know your customers
There are 2 ways to get to know your customer – direct and indirect. Direct is better. Here’s why.
What do you build when your budget dries up?
What do you do when your product development budget dries up? Follow these 6 steps so that you can continue to deliver value without skipping a beat.
3 reasons why your product isn’t as good as it used to be
Three main reasons for product decline and what product leaders can do to stop it.
What makes a product “great”?
3 classic criteria product leaders can use to build great digital products, features, and experiences
Product strategy
Step by step guide on how to build a good product strategy with frameworks
How Google tests new product ideas quickly and cheaply
Google’s secret sauce to innovation
Most innovation initiatives fail – but they don’t have to
Five reasons why most innovation initiatives in large organizations fail. And (more importantly) how you can avoid them.
How Google creates great customer experiences
Google’s secret sauce on building great customer experiences consistently
Three reasons why your Digital Lab stopped innovating
All Digital Labs eventually stop innovating. Here is why, and what you can do about it.
Five reasons why most products fail
90% of all digital products and experiences fail to deliver the expected business outcomes. Here is why and what you can do about it.
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Written by Mustafa Kapadia
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